Job vacancy: Head of Sales and Marketing – Charity with Trading Arm

Head of Sales and Marketing – Charity with Trading Arm

About us

nasen is a registered charity with a powerful mission to support and develop the workforce that operate in the Special Education Needs and Disabilities (SEND) sector of education. By ensuring the SEND workforce are fully equipped to meet the needs of learners with SEND, we create sustainable, positive change in the lives of children and young adults. Alongside our specialised SEND CPD training we offer for free, we also run a trading arm that generates vital income and directly supports our charitable endeavours. Our trading activities encompass sales of online CPD, accredited courses, consultancy, and statutory projects.

As we continue to grow and expand our reach, we are seeking an experienced and highly motivated Head of Sales and Marketing to lead and oversee the integrated marketing and sales strategies for both our charity initiatives and trading arm. This role is essential to advancing our revenue generation, building strong relationships with supporters, and amplifying our mission-driven goals. You will be pivotal in ensuring that our marketing campaigns and sales efforts work cohesively to enhance our reputation, grow our customer base, and increase revenue, all while maintaining alignment with our charitable values.

About the role

The Head of Sales and Marketing will provide strategic leadership for all marketing and sales efforts across both the charity’s operations and its trading arm. You will be responsible for managing and executing a comprehensive strategy to boost visibility, increase revenue, and foster long-term engagement with both sponsors and customers. The role requires a blend of strategic thinking, sales expertise, and marketing creativity, with the ability to lead cross-functional teams, manage budgets, and integrate commercial goals with the charity’s mission.

As part of the senior leadership team, you will work closely with the Executive Leadership Team, Fundraising, Development, Education, and operations teams to shape the nasen’s public-facing presence. You will be instrumental in maximising our dual revenue streams: fundraising for our charitable programs via events, and sales from our trading activities.

Please note that applicants must have the legal right to work in the UK.   

Please refer to the attached job description for the full details of this role.

Equality, Diversity and Inclusion

We aim to be an inclusive employer – let us know if you have any access requirements for the recruitment process. We are happy to offer interviews online or in person. The interview process will include a conversation with prepared questions. 

Enquires

If you would like a conversation about the role advertised, please email Samantha sblackwell@nasen.org.uk or contact recruitment@nasen.org.uk with general enquiries.

Application process and interview timetable

If you are a strategic thinker with a passion for charity work, have the experience to lead both commercial and mission-driven marketing efforts, and thrive in a dynamic, fast-paced environment, we would love to hear from you.

Please submit your CV and cover letter to recruitment@nasen.org.uk by the 7th April 2025, detailing why you are the perfect candidate for this exciting role. Interviews are expected to take place the w/o 14th April. 

Employee Benefits

• 30 days annual leave per year  
• Christmas Closure - additional to annual leave allowance
• Hybrid working (Policy available on request) 
• 8% employer contribution pension. 
• Flexible start and finish time, Friday early closure 
• Employee Assistance Scheme  
• Life Insurance Policy x3 of your salary
• Cycle to Work Scheme available